Our Story

A Legend Passed Down by Firelight

As children, we sat around the fire under the stars while our grandmother told us the story of a princess who held the secret to eternal youth — a gift from Mother Earth herself. It was a butter, made from a secret recipe passed down from mother to daughter, generation after generation.

Years later, we researched our grandmother's traditional recipe and turned it into something we could share. That's how Janubi was born.

What We Make

Janubi Body Butter is enriched with the finest shea butter, sourced through fair trade partnerships across East and West Africa. Formulated to protect, nourish, and support the skin's natural aging process, each butter is loaded with moisturizing oils that soothe and calm — and made in small batches to guarantee freshness in every jar.

Founded by Kuoth Wiel

Janubi was founded by Kuoth Wiel, an actress and model based in Los Angeles. Our philosophy is simple: skincare should use ingredients proven to heal and protect skin — nothing more, nothing less.